"PEB goes big in Myanmar" - Vietnam Investment Review, No. 1340, June 2017
PEB goes big in Myanmar
PEB Steel extends its regional reach to Myanmar with a $25 million investment in the latest steel manufacturing facility, capitalizing on the country’s booming construction industry.
The facility, located in the Thilawa Special Economic Zone, has a total fabrication capacity of 30,000 tonnes per year. Measuring more than 30,000 square meters in size, the facility will fabricate pre-engineered steel buildings and heavy steel structures to serve the high demand for industrial construction.
PEB Steel is investing in Myanmar to supply high-grade steel to the region
The flow of foreign direct investment (FDI) into Myanmar has been on the rise since the US and Myanmar normalized diplomatic ties in 2012. This has fueled increased spending on industrial developments including factories and other buildings.
“We see a lot of demand from the local market because most of the steel is imported from China. The new factory gives PEB Steel an edge to supply high-quality steel to foreign investors in Myanmar with competitive prices and faster delivery,” said Sami Kteily, executive chairman of PEB Steel.
Mr. Sami Kteily, executive chairman (on the left) and Adib Kouteili, managing director of PEB Steel, are discussing a major expansion into Myanmar’s manufacturing industry.
He is upbeat on the outlook of the new investment as “Myanmar is comparable to Vietnam’s status 20 years ago, with a gradual opening up of the government and an abundance of low-cost labor. PEB Steel has secured a firm presence in Vietnam over the past 23 years so we are inspired to replicate this success in Myanmar.”
In fact, PEB Steel has a strong track record of delivering high quality, iconic developments across the region, including the tallest tower Fatty Acid in Indonesia with a height of 68 metres, the widest 128 metres clear span Lufthansa Hangar in Philippines and the longest building FCB Warehouse in Thailand with one kilometer in total length. In the future, PEB Steel aims to set up a new benchmark for its first Myanmar factory.
To differentiate itself from the crowd, PEB Steel has installed state-of-the-art technology in the factory including an improved Ridge Ventilator 3.0 system, PEBFoam for high-performance thermal insulation, and PEBHybrid for Rafter and Mezzanine Joists. All of the greatest technological innovations will not only expand production capacity but also promote an eco-friendly manufacturing process.
To differentiate itself from the crowd, PEB Steel new factory was built using the revolutionary PEB HybridTM for rafters and mezzanine joists, new ventilation and insulation systems, and an eco-friendly painting line that guarantees that the building will achieve LEED certification. The factory is truly state-of-the-art and includes machinery like cut to length and slitting lines that you do not usually find in steel building factories.
PEB Steel eyes to align the Myanmar factory with other facilities in the region to lower production costs while tailoring products to customer needs. The latest investment marks a greater penetration into Myanmar and Southeast Asia for the company.
As part of the group’s broad strategy to extend its regional footprint, PEB Steel opened a representative office in Myanmar in 2008. After nine years of operation, the company broke ground on its first factory in Myanmar in 2016.
PEB Steel sees that Myanmar has ample potential for long-term investments as the manufacturing sector is expanding at a solid pace. The country is poised to see huge public investments in new transport infrastructure in the coming years. The government will stimulate infrastructure upgrades under the national transport master plan, which will boost demand for quality steel.
Meanwhile, Myanmar is modernizing the financial system and information technology infrastructure in the face of its rapid economic growth. The government has offered plenty of incentives and streamlined the procedures to woo foreign investors. Driven by all the positives on offer, PEB Steel will continue its efforts to contribute to the country’s growing economy.
Kteily stressed that PEB Steel’s maxim is to create win-win solutions for everyone involved so the firm strives to deepen its partnership with all stakeholders in Myanmar. Leveraging its extensive experience garnered through iconic developments in Vietnam and in the region, PEB Steel is committed to sharing know-how and best practices with partners and local government.
Kenda Rubber Vietnam has built its second factory in Giang Dien Industrial park
VIET NAM – Kenda Rubber Vietnam has built its second factory in Giang Dien Industrial Park of Dong Nai province in southern Vietnam.
The new factory covers more than 100,000 square meters of land and uses approximately 5,000 metric tons of steel structures, making it the biggest project in Giang Dien Industrial Park as well as Kenda’s biggest project in Vietnam.
Kenda Rubber Vietnam specializes in manufacturing tires for cars, motorcycles, and bicycles predominately for export around the world and the local market inclusive.
PEB Steel is proud to be awarded for the design, fabrication, erection of steel structures contract for this new factory. We are now building a very sleek and swanky rubber tire factory for Kenda in Vietnam.
Manila Bay Resorts and its impressive curved corridor
PHILIPPINES – Manila Bay Resorts located in the Entertainment City of Parañaque, is an integrated resort development consisting of three hotels with 2,100 luxury rooms, casino, water feature park and a retail mall with the entertainment complex.
With a total built-up area of 690,000 square meters, the Manila Bay project is an extremely complex project with very demanding curved corridor design which makes it look so luxury, like the center point of a prosperous city,
PEB Steel is proud to be chosen as the steel structure supplier for the curved corridor project. Our commitments enable us to deliver another impressive project and continuously achieving new break-throughs in PEB designs.
BSRM - A sophisticated steel mill project in Bangladesh
BANGLADESH – BSRM is a sophisticated steel mill project in the heavy industry of Bangladesh. The total weight of this project is 5,000 MT with laced columns, making BSRM the biggest project in its area. The project consists of megastructure and mega components, not only make it look huge but also ensure firmness.
PEB Steel completed its BSRM Phase One project in 2006. Through our continuous delivering of high-quality steel structures and best-in-class customer services, BSRM has once again called upon PEB Steel to work on its Phase Two project. This signified another long-term partnership between PEB Steel and BSRM.
Pre-Engineered Buildings workshop at University of Education and Technology (UTE)
HO CHI MINH – On the 25th of May 2017, PEB Steel had the big honor to visit and signed a Memorandum of Understanding (MOU) with University of Education and Technology in Thu Duc district, Vietnam.
We organized a pre-engineered steel building (P.E.B) workshop for students from the civil engineering faculty and presented scholarships to outstanding students worth a total value of 36 million VND. We also presented a mock-up pre-engineered steel building model to the university.
Warmly welcomed by teachers and more than 200 students, we were fascinated by the friendly atmosphere. Mr. ADIB Kouteili, Managing Director of PEB Steel, was amazed by the spontaneous and knowledge of the students, especially where many of them have not finished their first academic year yet. He emphasized their high possibility of success when being more confident and to develop their soft skills. He also encouraged them to try harder in building academic knowledge and improving language skills.
During the workshop, students had the opportunity to learn some general knowledge about pre-engineered steel building, some of the advanced technologies and future trends of the industry. Students were active throughout the workshop and many questions were raised during the questions and answers session.
PEB Steel believes that these activities are useful to students in their studies and their future careers. We hope that our continued cooperation to hold such event will be beneficial for students in the future.
PEB Steel on the stage of GDA 2016: Once again honored as the stand-out performer
HA NOI – April 08, 2017, Golden Dragon Award celebrated its 16th year as the first-class award in Vietnam; in which, PEB Steel is proud to be in the list of its awarded enterprises objectively evaluated in various economic and social aspects, for the fifth time. Within the space of the luxurious JW Marriott Hotel Hanoi, PEB Steel representative – Mr. Nabil Khalaf was invited on stage for PEB’s effort in delivering “Best Products” to the market.
Mr. Nabil Khalaf – Plants Manager, is receiving Testimonial and Crystal Medal for “Best Products” Award
This fifth year of being recognized in the list of excellent companies gives PEB Steel the pride to have a claim to our best quality and second-to-none engineering services.
Thanks to such precious chance, PEB Steel was enjoying a wonderful time meeting other dedicated foreign and local businesses, to share and exchange business ideas together with our latest technology in product and process innovation.
Standing with CEOs from other 60 foreign-invested enterprises (FIEs), such as Samsung Vietnam, Chinfon Cement, Deloitte Vietnam, Unilever, and Honda, and 100 local enterprises in the theme of “Efficient Business Production Associated with Environmental Protection”, PEB Steel is delighted to know that the company strategy “Green for life” emphasizing on the importance of environmental-friendly materials is a significant step in the right direction to strengthen the leading position.
Certificate for the “Best Product”
Crystal medal represents PEB Steel’s fifth achievement
“This recognition is considered from many perspectives, such as production and business activities, service provision, application of technological solutions for environmental protection, full implementation of tax obligations, ensuring employee rights, and actively participating in social activities.” (Vietnam Economic Times, 2017)
Click below to discover more about PEB’s past awards in GDA for a number of years in succession:
Visiting house of blind people in Cu Chi province
HO CHI MINH – At PEB Steel, we have social activities which are chances to show our care for society and raise awareness of social responsibility widespread among people.
This year, we came back to visit House for the Blind in Phu Hoang Dong hamlet, Cu Chi district. About 100 elderly and orphans are living together in a rental tiny old house which is difficult for those people to meet their needs.
PEB Steel has delivered essential commodities as well as happiness and joyful moments. We will continue to implement those activities for society contribution and hope to stimulate others as well.
Some photos during the trip